Press Releases

NO FEAR PARTNERS WITH RADY CHILDREN’S HOSPITAL

NO FEAR PARTNERS WITH RADY CHILDREN’S HOSPITAL

No Fear and Rady Children’s Hospital Foundation Enter in a Joint Venture to Provide Toys for Kids

CARLSBAD, CA, March 2011 – NO FEAR is pleased to announce its partnership with Rady Children’s Hospital (RCH) Foundation for an in-store toy charity drive during the month of April. This toy drive marks the first of its kind for both the action sports retailer as well as RCH to benefit the kids, and will occur at all No Fear retail stores.

“We are very excited to be working with Rady Children’s Hospital. Not only are we helping out a great organization to help the kids, but we are also reaching our own community. We look forward to ongoing work with this organization throughout the year,” said No Fear Marketing Manager Ashmore Bodiford.

No Fear has teamed up with RCH Foundation in order to help kids and their family in a time of need. The toy drive will begin on April 1 and end on April 30 and all proceeds from the toy drive will go directly to RCH. As an incentive, customers who donate a new toy at any participating No Fear store will receive a 10% off coupon towards their next purchase.

RCH is located in San Diego, CA and is the largest source of comprehensive pediatric medical services in San Diego, Riverside and Imperial Counties. Known for being the biggest children’s hospital in California, RCH has earned Top Honors from U.S. News and World Report.

For more information on No Fear, please visit www.nofear.com.

For more information on Rady Children’s Hospital, please visit www.rchsd.org.

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ABOUT NO FEAR

Founded in 1990, the No Fear mission is to enrich the lives of our customers, employees and partners by inspiring them to dream.  Organized and individual sports alike, No Fear represents the outer limits of intellectual and physical performance.  No Fear operates over 40 retail stores in which it distributes its family of brands, as well as a mounting licensing program.  No Fear is a privately held company headquartered in Carlsbad, CA.